Case Study

CASE STUDY

Careem


Country

UAE

Industry

Platform

Revenue

24M USD

A Ride-Hailing Company based in UAE and operating globally.

Careem came to Micro Insurance to find a solution for retention of their drivers (Careem Captains). Micro Insurance provided Health Insurance to the Captains which is payable from their Careem Wallets.


RESULTS

+47%

revenue

+40%

retention rate

Uptake of increased insurance options

Their problems

Our solutions


Low retention of captains

Set up an outbound call centre


Low customer lifetime value

Sent in-app notifications referring them to Careem


No option to help captains manage their life and health risk needs

Designed digital processes for enrolment, premium payment, claims submission and claim payment